Privacy policy

Privacy Policy – UrCrown (URKINGDOM LLC)

Last Updated: 12/26/2025

1. Introduction and Data Controller

This Privacy Policy describes how URKINGDOM LLC, operating the UrCrown brand, offering optical eyewear products through an online platform, collects, uses, stores, and protects your personal information.

UrCrown is the data controller and can be contacted at:

URKINGDOM LLC
2108 N ST STE N
Sacramento, CA 95816
United States

Website: www.urcrown.com
Email: contact@urcrown.com

This Privacy Policy applies to all visitors and customers who access or make purchases through our website.

2. Personal Information We Collect

We may collect the following categories of personal information depending on how you interact with our website.

2.1 Personal Identifiable Information (PII)

  • First and last name

  • Shipping and billing address

  • Email address

  • Phone number (when voluntarily provided)

2.2 Prescription and Optical Information

Due to the nature of our products, we may collect:

  • Vision prescription details

  • Lens preferences and optical specifications

This information is collected only when voluntarily provided by the customer and solely for the purpose of fulfilling an order.

2.3 Payment Information

Payments are processed through Shopify Payments, PayPal, and other authorized third-party payment processors supported by Shopify.

UrCrown does not store or have access to full credit card numbers or sensitive payment information.

2.4 Technical and Browsing Data

Collected automatically when you visit our website:

  • IP address

  • Device and browser information

  • Pages visited and interactions

  • Analytics and advertising data (such as Google Analytics, Meta Ads, TikTok Ads)

Information regarding cookies and similar technologies is explained within this Privacy Policy.

3. Legal Bases for Processing

We process personal information based on one or more of the following legal grounds:

3.1 Consent

  • Marketing communications

  • Non-essential cookies and tracking technologies

3.2 Performance of a Contract

  • Processing and fulfilling orders

  • Manufacturing optical products

  • Customer service, warranties, and returns

3.3 Legitimate Interests

  • Website functionality and performance improvement

  • Fraud prevention and security

  • Business analytics and advertising measurement

4. Sharing of Personal Information

UrCrown does not sell personal information.
We may share information with trusted third parties only as necessary to operate our business:

4.1 E-commerce Platform

Our online store is hosted on Shopify Inc., which provides the e-commerce platform that allows us to sell our products and process transactions.

4.2 Prescription Customization and Order Processing Providers

To enable lens customization, prescription input, file uploads, and order configuration, UrCrown uses third-party software applications and technology service providers integrated into our Shopify platform.

These providers may process and temporarily store:

  • Prescription details (sphere, cylinder, axis, prism, PD, etc.)

  • Uploaded prescription files (PDF, JPG, PNG, or similar formats)

  • Eye care provider contact information (doctor, clinic, optometrist, ophthalmologist)

  • Order customization selections

  • Customer contact preferences related to prescription verification

This information is processed solely for the purpose of:

  • Customizing and manufacturing prescription products

  • Verifying prescriptions when necessary

  • Fulfilling contractual obligations

  • Managing order fulfillment workflows

These service providers act as data processors and are contractually obligated to:

  • Maintain confidentiality

  • Use data only to provide services to UrCrown

  • Implement appropriate security safeguards

UrCrown does not authorize these providers to sell, use, or disclose personal information for their own marketing or independent commercial purposes.

4.3 Payment Processors

  • Shopify Payments

  • PayPal

  • Other PCI-compliant payment providers supported by Shopify

4.4 Shipping and Logistics Providers

  • USPS

  • UPS

  • FedEx

  • DHL

  • Other carriers as required to deliver orders

4.5 Optical Laboratories and Manufacturers

To manufacture prescription lenses or eyewear according to customer specifications.

4.6 Analytics and Advertising Partners

  • Google Analytics

  • Meta (Facebook & Instagram)

  • TikTok

  • Google Ads

These partners may process limited data to measure performance or deliver advertising.

5. Cookies and Similar Technologies

UrCrown uses cookies, pixels, and similar tracking technologies to:

  • Operate and improve website functionality

  • Analyze traffic and performance

  • Deliver relevant advertising

You may manage cookie preferences through your browser settings or the cookie banner presented when visiting our website.

6. California Privacy Rights (CCPA / CPRA)

6.1 California Consumer Rights

California residents have the right to:

  • Know what personal information is collected and how it is used

  • Request access to personal information

  • Request deletion of personal information (subject to legal exceptions)

  • Request correction of inaccurate information

  • Opt out of the sale or sharing of personal information

6.2 Sale or Sharing of Personal Information

UrCrown does not sell personal information.
Some information may be shared with service providers or advertising partners strictly for business operations and marketing measurement.

6.3 Exercising Your Rights

To exercise your privacy rights, please contact us at:

Email: contact@urcrown.com

Requests will be handled in accordance with applicable privacy laws and platform capabilities.

6.4 Do Not Sell or Share My Personal Information

California residents may opt out of the sale or sharing of personal information by contacting us at contact@urcrown.com.

7. Data Retention

We retain personal information only as long as necessary:

  • Order and transaction records: up to 5 years for legal, tax, and accounting purposes

  • Marketing data: until consent is withdrawn

  • Prescription information: only for order fulfillment, warranties, or legal obligations

Information is securely deleted or anonymized when no longer required.

8. Security Measures

UrCrown uses Shopify as its e-commerce platform. Shopify implements industry-standard security measures, including:

  • SSL encryption

  • Secure servers

  • Encrypted payment processing

  • Fraud prevention tools

While no system is completely secure, we rely on Shopify’s infrastructure and reasonable safeguards to help protect your personal information.

9. Children’s Privacy

UrCrown does not knowingly collect personal information from individuals under the age of 13. If you believe a child has provided us with personal information, please contact us so we can delete it.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time.
Any changes will be reflected by updating the “Last Updated” date at the top of this page. Continued use of our website constitutes acceptance of the updated policy.

11. Contact Us

If you have questions or concerns about this Privacy Policy, please contact us:

URKINGDOM LLC
Email: contact@urcrown.com
Website: www.urcrown.com